Marrying experience and expertise from a career in journalism and technical communications at SaaS companies, I combine editorial skills and technology to enable the success of colleagues and customers as Lead Technical Writer and Editorial Lead.
Working remotely and worldwide, the general public and friends praise me as a writer and storyteller, family see me as a legacy educator like my mother, CliftonStrengths classifies me as a strategist, and colleagues say I’m their one true editor.
My focus is now on all things API — documentation, developer experience, and usage as a product and business strategy. Most recently I devoted 12 years to open-source WordPress, and 5 years to e-commerce when Automattic acquired WooCommerce and crowned me the company’s first “Docs Queen.”
In a past life, I cut my teeth in the auto industry, created comms for AT&T and JPMorgan Chase, held a Series 7 and 63 as a trader, and built e-commerce stores for SMBs. As a journalist I contributed commentary at the Guardian on request from Georgina Henry, served as a fixer for mainstream news, consulted on best-selling books for HarperCollins and Rodale and wrote a travel guide about Greece.
Technology makes it possible for everyone to have a presence online, create communities, acquire skills, build a brand, and start and grow a business.
Inclusive platforms such as Codecademy and Coursera changed my life, which I talk about in “How WordPress Made My Dreams Come True,” and today I work to democratize the Web and create an ecosystem of opportunities for everyone.
- Online I teach people how to use software via technical user guides, use cases and video tutorials.
- In person I give how-to workshops on setting up websites, building online stores and optimizing documentation for end users and developers. On top of working full time, I also co-organized WordCamp Europe 2019, donating 20 hours/week to the biggest WordPress event in the world, which set new records for live attendance, ticket sales and social media engagement.
I once helped thousands with my own site, and now I have the honor and privilege to help millions make their dreams a reality.
I began advocating for more women speakers at tech conferences by becoming one in 2016.
In Europe, Asia and the United States, I deliver talks on documentation, remote work, nomadic travel and productivity with the intention of sharing knowledge and raising visibility for women and people of color. My hope is that someone from an underrepresented group will see me on stage or a speaker roster and think to themselves, “If she can, why not me?”
Public speaking scares the hell out of me, and I suffer from intermittent panic attacks — and it has also been a rewarding and life-changing experience.
Nicknamed Maximizer by peers, I’ve worked remotely for 10+ years and have given talks and tips on being productive and working from anywhere in the world.
Working at a distributed company has benefits for companies and employees:
- Work-life balance = Happier employees, less attrition
- Ability to hire the best talent from anywhere, not just a limited geographical area; and ability to work from anywhere, reducing absences and leave
- Less impact on the planet, with no commute, minimal or no resources consumed, and more time for family, well-being and community
- All time zones covered without need for relocation, undesirable shifts or shift pay. Bonus: Multilingual and diverse workforce.
- Freedom to choose — work alone or with others online or in person at home or in cafes, a co-working or co-living space, a meetup or an event.
- Higher or equal productivity to those in an office environment due to fewer distractions. Being present and being productive are very different things.
- More funds for investment and innovation by saving money on real estate, furniture and ongoing monthly expenses
Answers to common myths:
- Trust begets trust – Attract good people. Trust the people you hired to manage themselves and get it done.
- Small teams keep people accountable – Teammates depend on each other, know what everyone is working on, and succeed together.
- Remote employees work more, not less.
STE(A)M for Schools
Science, technology, engineering, arts and math (STEAM) are in need of more gender and ethnic diversity. In 2018 I started introducing tech and engineering games at elementary and middle schools during my visits to the United States.
Many do not consider combining arts with classes or careers in STEM, thinking that this is a male domain, when in fact they have an aptitude and valuable contributions to make.
It’s exciting to see children of all ages give something a try and love it!
I use 20 percent of my time to conceptualize and maintain projects that help people.
Campaign to eliminate plastic bags worldwide and organize local cleanups of plastic waste from coastlines, seas and oceans to prevent damage and death of turtles, dolphins, fish, coral reefs and other wondrous living things that share our planet.
Living in Greece (on hold)
I started Living in Greece in 2007 to educate, entertain and empower, providing answers and how-to solutions to everyday questions and bureaucracy.
It was born from frustration and founded to fill a void and spur progress in transparency, speed and accuracy of information, as official government/EU websites and embassy/consular resources were non-existent or only in Greek and outdated. Books, online guides and newspapers offer nothing on subjects I cover.
Featured in the NY Times, MSN Travel and Bloomberg, the brand has four components:
- Guide to navigating practicalities of living, working and traveling in Greece.
- An American in Athens: Personal narratives of a city I once called home.
- Strikes in Greece: Page assisting travelers and residents from 2008-2015.
- @livingingreece: Hand-curated news, travel tips and practical info since 2009 for 36,000+ people, which was double the number following the most popular English-language newspaper until 2018.
More than 300+ posts are based on official documentation I translate from Greek to English, then combine and consistently update with real-life experience, Greek news and feedback from generous readers.
Because of this unique approach and the fact I was the first and only to disseminate information for non-EU citizens, unauthorized copies of my work can be easily identified on expat guides, travel forums and websites run by embassies worldwide, foreign ministries, lawyers and the Greek government.
Living in Greece helps thousands daily to solve problems, save money and be self-reliant. It has been called the most influential, useful, reliable, honest and best website about Greece in English.
Shields for Shields (ended)
Shields for Shields distributes bulletproof vests and riot shields to police forces worldwide with limited budgets, funded by law enforcement and private donors in wealthier nations.
The idea originates from two events.
- March 21, 2009: Known in the state of California as the deadliest day in law enforcement, four Oakland police officers were shot and killed in the line of duty.
- March 1, 2011: Four officers in Athens were shot; two died in the line of duty.
Oakland is my hometown. I couldn’t reach my brother and thought he might be dead based on initial details released to the public. Thankfully he’s alive, and the best technology and training help keep him that way.
Athens was my adopted city. I have longtime friends working as riot police and motorcycle cops, and they report that equipment is decades old and bulletproof vests must be purchased at a cost of two months salary.
In addition to supplying protective gear for thousands who risk their lives, the program fosters a sense of universal camaraderie amongst men and women in uniform.